In the old days, you'd find a truck like this 1967 Chevrolet C10 and rush to get a new paint job on it, because, of course, everyone else had a shiny truck. Today, however, patina is red hot, so when you find a truck whose look was created by Mother Nature and Father Time, you preserve it instead, creating an awesome look that hides some modern tech within.
At some point, this was an orange truck, maybe even Hugger Orange or whatever they were calling it when they put it on trucks. This pickup has obviously been finished to appear as if it spent time out in the elements and the look is 100% intentional. The sheetmetal underneath remained in such good condition that instead of stripping and refinishing, they gave it an aged look that'll last virtually forever and makes it extremely easy to maintain. Nothing was improved, restored, or tweaked, they just cleaned it up and we have to say that if you want attention, this truck delivers in a way no $10,000 custom paint job ever could. People will line up to get a closer look at this truck. All that's missing is your shop's logo on the door. In the same way, all the stainless and chrome trim was left original; what's the point of restoring that stuff and putting it on top of that aged paint? It would totally wreck the look, right? Even the rear bumper was left scruffy and the bed's a little beat up, although it looks pretty good overall with a fresh coat of paint.
The interior, however, has received a full makeover, complete with beautifully stitched tan seat covers with cloth inserts. Matching carpets and simple door panels tie it all together, and you'll note that the "patina" look was left outside. There's a full array of handsome factory gauges, a nice dash pad, and a big steering wheel with a leather wrap that feels substantial in your hands. They skipped the radio and you'll probably find you don't miss it when you drive this truck, but if you do need one there's a handy block-off plate in the center of the dash to make installation easy. It's not extravagant, since it was designed to be a shop truck, but you will feel right at home as soon as you slide behind the wheel and we love the contrast between the patina paint and the all-new upholstery.
The engine bay looks like it might have when the truck was almost new, complete with what appears to be the original 327 cubic inch Chevy V8. With a 4-barrel carburetor, it's plenty strong and it has been very nicely detailed so it has an OEM appearance throughout the engine bay. There's a stock air cleaner with reproduction decals, Chevy Orange paint on the block, and even simple stamped valve covers that were standard equipment on the trucks. The firewall and inner fenders reveal that there was good money spent on the work and both power steering and power front disc brakes were added during the build. Thanks to a frame-off restoration, the undercarriage is quite nice, with fresh suspension bushings, a great-sounding dual exhaust system, and a bulletproof TH400 3-speed automatic transmission. The stance is perfect and the rumble through the Flowmaster mufflers isn't to be missed. Simple steel wheels with dog dish hubcaps are a great choice, especially with a set of plain-jane 15-inch whitewall radials.
This is a fantastic truck that's a bit out of the ordinary but no less remarkable in its execution. We promise everyone will walk past all the shiny perfect trucks to get a look at this one. Call today!